Services for Law Firms and Attorneys
Law Firm Digital Marketing
Advertising a law firm is a competitive business. Client acquisition for law firms relies so heavily on internet marketing that a professionally designed and effectively marketing website can be the difference in landing a new client or not being noticed at all. Black Tag Design provides complete packages of web design, development, search engine optimization, and search engine marketing for law firms and attorneys.
Law Firm Web Design
First and foremost, web design for an attorney’s office should present the core competencies of the firm as well as easily accessible contact information. Black Tag Design understands the unique challenges of creating a professional presence that engages with potential clients and represents the brand and identity of each law firm. Every project begins with a consultation to understand the unique aspects of each law firm, assess how to incorporate their digital brand into their existing brand, and explain how to proceed.
Law Firm Web Development
Following the design phase, each law firm’s website is created in house to match the vision and image of the firm. Collaboration is key to an effective digital marketing campaign, and Black Tag Design collaborates and communicates with each client throughout the project.
Law Firm Search Engine Optimization
Search can play such a huge role in client acquisition for a law firm. Black Tag Design implements industry recognized and major search engine approved methods to ensure that your website is optimized for maximum search traffic. Ethical search engine optimization for law firms includes on page optimization such as keyword targeting, industry recognized coding practices, content audits, social media integration, and blogging capabilities. Law firm SEO can also include ethical link earning practices such as content marketing via blogging or assisted blogging.
Law Firm Search Engine Marketing
Search engine marketing for law firms can be an excellent method of client acquisition. Generally Search engine marketing (SEM) refers to paid search advertising such as Google Adwords or cost-per-click advertising. Black Tag Design offers fully managed search-advertising campaigns for attorneys including active keyword management, targeting management, and monthly reports.